Mimi Maternity Clothing offers high fashion clothing for pregnant women. The store is owned by Mothers Work Inc. and was started by Rebecca Matthias. In 1982, when Rebecca was pregnant with her first child, she could not find apparel for expectant mothers that fit what she thought pregnant women should wear. Being a Civil Engineer at the time, she wanted clothing that she could wear to her job as well as at home. She began the store in order to offer pregnant women a variety of beautiful and sensual clothing to wear throughout their pregnancies.
The store today is an elite shop that boasts the title of being the largest specialty store for expectant mothers. What began in 1982 as a mail order catalog company, is today one of the most successful maternity shops in the world. More than 900 shops are open throughout the US and outlying areas, divided by chains Mimi Maternity, Motherhood and A Pea in the Pod.
Why Should You Shop Mimi Maternity Clothing?
- Style – Style is what gave this store is beginning. In all Mimi Maternity shops, you will find an unending variety of styles to suit everyday, casual and business attire needs. They offer a three brand strategy – “Go to work, casual and black-tie”. When you step into the store, you are met with the largest variety of maternity clothing offered in one place, giving you the ease of finding everything that you need in just one place.
- Price – Although Mimi Maternity clothing is not what you would call dirt cheap, there are many ways that you can save money when shopping. Sales are offered at various times throughout the year and incentives are also provided. For a high-scale fashion store, the prices are very affordable for pregnant women, no matter which spectrum of the income chain you happen to be on.
- Popularity – This is one of the most popular stores in the world for expectant mothers. Whether you find a shop near you or simply order online, you will find that millions of women love this brand and count on it for their clothing during pregnancy. Whichever storefront you visit, you will also find that customer service is a dream, giving another reason for their popularity.
Where Can You Buy Mimi Maternity Clothes?
From the Philadelphia based store, which originated the brand, to over 900 other store locations throughout the United States, you can find this brand in virtually every state in the nation. Whether you find a stand alone store or a branch located inside your favorite mall, there are hundreds of store locations to choose from, giving you the opportunity to find one near you. If you prefer, you can also shop online, having your purchases shipped directly to your home. This gives pregnant women who cannot travel the opportunity to dress sharp while still staying close to home.
